Privacy policy

Privacy Policy

Effective Date: July 22, 2026

The Charm Bar by CB Co. ("The Charm Bar," "Company," "we," "our," or "us") respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, disclose, retain, and protect your personal information when you visit our website, purchase our products, communicate with us, or otherwise interact with us through our retail locations, online marketplaces, social media platforms, and customer service channels.

By using our website or purchasing our products, you agree to the practices described in this Privacy Policy.

 

 

Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information:

  • Name

  • Billing address

  • Shipping address

  • Email address

  • Telephone number

  • Order history and purchase information

  • Customer account information

  • Payment information (processed by secure third-party payment processors)

  • Customer service communications

  • Marketing preferences

  • Device identifiers

  • IP address

  • Browser type

  • Operating system

  • Website usage information

  • Geolocation information derived from your IP address

  • Other information you voluntarily provide

We may also generate inferences regarding your preferences and interests based on your purchases, browsing activity, and interactions with our website in order to personalize your shopping experience and improve our products and services.

 

 

How Personal Information Is Collected

We collect personal information in several ways depending on how you interact with us.

Information You Provide

You may voluntarily provide personal information when you:

  • Place an order

  • Create an account

  • Subscribe to emails or text messages

  • Contact customer service

  • Register for an event

  • Submit a review

  • Participate in promotions or giveaways

  • Complete surveys

  • Otherwise communicate with us

Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and browsing activity through technologies including:

  • Cookies

  • Pixels

  • Web beacons

  • Log files

  • Analytics tools

  • Similar tracking technologies

This information may include:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Time zone

  • Pages viewed

  • Products viewed

  • Referring website

  • Search terms

  • Clickstream information

  • Website interactions

Information Received from Third Parties

We may receive personal information from trusted third parties including:

  • Online marketplaces (including Target, Amazon, Etsy, Faire, and similar marketplaces)

  • Shopify

  • Payment processors

  • Shipping carriers

  • Fraud prevention providers

  • Analytics providers

  • Advertising partners

  • Social media platforms

  • Customer service providers

 

 

How We Share Personal Information

The Charm Bar by CB Co. does not sell personal information for monetary compensation.

We may disclose personal information to trusted service providers and business partners as necessary to operate our business and provide our products and services. These disclosures may include:

  • Payment processors

  • Shipping and fulfillment providers

  • Website hosting and e-commerce providers

  • Customer service providers

  • Analytics providers

  • Marketing and advertising service providers

  • Professional advisors, including attorneys, accountants, auditors, and insurers

  • Government agencies, law enforcement, or other parties when required by law or necessary to protect our legal rights

These third parties are authorized to use personal information only as necessary to provide services on our behalf or as otherwise permitted by applicable law.

We may also disclose personal information in connection with a merger, acquisition, sale of assets, financing transaction, corporate reorganization, or other business transfer, subject to applicable legal requirements.

 

 

Marketplace Purchases

If you purchase products through a third-party marketplace, including Target, Amazon, Etsy, Faire, or similar platforms, we receive only the information necessary to fulfill your order, provide customer service, process returns, detect fraud, and comply with marketplace requirements.

 

 

How We Share Personal Information

We do not sell personal information for monetary compensation.

We may disclose personal information to trusted service providers who assist us in operating our business, including:

  • Payment processors

  • Shipping providers

  • Website hosting providers

  • Technology providers

  • Marketing service providers

  • Analytics providers

  • Professional advisors

  • Government agencies when required by law

We require these providers to use personal information only as necessary to perform services for us.

 

 

Cookies and Similar Technologies

We use cookies and similar technologies to:

  • Remember your preferences

  • Improve website functionality

  • Analyze website traffic

  • Measure advertising effectiveness

  • Detect fraud

  • Personalize content and product recommendations

You may modify your browser settings to refuse cookies; however, portions of our website may not function properly.

 

 

SMS and Marketing Communications

If you subscribe to receive marketing emails or text messages, we may send information regarding products, promotions, special offers, and events.

You may unsubscribe from emails by clicking the "Unsubscribe" link.

You may opt out of text messages at any time by replying STOP.

Standard message and data rates may apply.

We may continue sending transactional communications relating to orders, shipping, returns, recalls, or customer service.

 

 

Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, misuse, or alteration.

No method of electronic transmission or storage is completely secure.

 

 

Data Retention

We retain personal information only as long as reasonably necessary to:

  • Complete transactions

  • Maintain business records

  • Comply with legal obligations

  • Resolve disputes

  • Enforce our agreements

When no longer needed, personal information is securely deleted or anonymized when appropriate.

 

 

Consumer Privacy Rights

Depending on your state of residence and applicable law, you may have the right to:

  • Know whether we collect your personal information.

  • Know the categories and specific pieces of personal information we collect.

  • Request access to your personal information.

  • Request correction of inaccurate personal information.

  • Request deletion of personal information, subject to applicable legal exceptions.

  • Request a portable copy of your personal information.

  • Opt out of targeted advertising where applicable.

  • Opt out of profiling in furtherance of decisions producing legal or similarly significant effects, where applicable.

  • Appeal the denial of a privacy rights request where required by applicable law.

  • Exercise your privacy rights without unlawful discrimination.

To exercise your privacy rights, you may submit a request by emailing us at thecharmbarcompany@cbcobrands.com or by writing to us at: 818 Main Street, North Wilkesboro, North Carolina 28659.  

We will respond to verified requests within the time required by applicable law. To protect your privacy and security, we may request additional information to verify your identity before processing your request.

If we deny your request and applicable law provides you with the right to appeal, we will include instructions for submitting an appeal in our response.

 

 

California Privacy Notice

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Subject to applicable law, California residents may request:

  • Access to personal information collected.

  • Correction of inaccurate information.

  • Deletion of personal information.

  • Information regarding categories of information collected, disclosed, or shared.

  • A portable copy of certain personal information.

  • To limit the use of sensitive personal information where applicable.

  • To opt out of the sale or sharing of personal information if applicable.

The Charm Bar by CB Co. does not sell personal information for monetary compensation.

 

 

Colorado and Other State Privacy Rights

Residents of Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Texas, Utah, Virginia, and other states with applicable privacy laws may have additional rights under applicable law.

Where required, consumers may:

  • Access personal information.

  • Correct inaccurate information.

  • Delete personal information.

  • Obtain a portable copy of personal information.

  • Opt out of targeted advertising.

  • Opt out of profiling where applicable.

  • Appeal our response to a privacy request.

Instructions for submitting an appeal will be included in our response when required by law.

 

 

Nevada Privacy Rights

Nevada residents may request that we not sell certain personal information. The Charm Bar by CB Co. does not sell personal information as defined under Nevada law.

 

 

International Customers

If you access our website from outside the United States, you understand that your information may be transferred to and processed in the United States or other countries where our service providers operate.

By using our website, you consent to such transfers.

 

 

Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

 

 

Children's Privacy

Our products and website are intended for a general audience.

We do not knowingly collect personal information directly from children under 13 without appropriate parental consent.

 

 

Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will become effective when posted on this page with a revised Effective Date.

 

 

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

The Charm Bar by CB Co.

818 Main Street

North Wilkesboro, NC 28659

Email: thecharmbarcompany@cbcobrands.com

Phone: (336) 270-9543